Overview - The Sustainable Eating Campaign focused on promoting mindful food choices through strong visual communication. I was required to create a print ad, tote bag design, Instagram carousel, and a set of stickers. The project used simple messaging, cohesive branding, and approachable visuals to make sustainability feel engaging and accessible.
Goal - Use design as a tool for awareness—showing how everyday food decisions impact the planet. Through bold, informative, and relatable visuals, the campaign aimed to encourage people to “eat with impact” and take small, sustainable steps toward positive change.
Overview - A design exploration transforming golf balls into a functioning clock to visualize order and sequencing through an unconventional system-based approach.
Goal - To photograph and arrange household items into a balanced, cohesive composition that demonstrates clarity and intentional design.
Overview - A conceptual packaging project reimagining Waterloo Sparkling Water's identity through an interactive 3D promo cube that expresses the brand's vibrant and playful colors
Goal - To design a promotional cube that extends the brands visual identity into a creative 3D packaging format using cohesive color, typography and layout.
Overview - A fictional brand identity project focused on merging a letter and a number into one cohesive logo mark, developed through iterative sketching and digital refinement to achieve visual balance and clarity.
Goal - To create a logo for a fictional company by combining one number and one letter into a single cohesive mark that communicates unity, simplicity, and strong visual identity.
